IdeaClarifyvalidate
Validate the opportunity
Research the market, challenge demand, understand alternatives, and decide what evidence matters next.
7 live reports
Live reports in this stage
Market Research
A sourced market research report: sizing, competitors, and an honest go/no-go verdict.
Price: €29 one time
Time: 15–25 min
Output: Market Sizing
Competitor Teardown
A deep, feature-by-feature teardown of your closest competitors.
Price: €29 one time
Time: 15–25 min
Output: Competitor Selection & Method
Strategy
A strategic plan: positioning, GTM approach, and a response to your named competitors.
Price: €29 one time
Time: 10–18 min
Output: Positioning Statement
Customer Interview Kit
Interview scripts, a recruiting plan, and a synthesis template to test your riskiest assumptions with real users.
Price: €29 one time
Time: 10–20 min
Output: Research Objective & Decisions to Inform
Validation Experiments
Smoke tests, landing-page tests, and pre-sale experiments to prove real demand before you build.
Price: €29 one time
Time: 15–25 min
Output: Assumption Inventory & Risk Ranking
Customer Simulation
Simulated customers walk through your product end to end — and tell you honestly where they'd sign up, balk, or leave.
Price: €29 one time
Time: 12–20 min
Output: Executive Summary
Pilot Program Design
A structured pilot offer, success criteria, and a conversion plan for your first design partners.
Price: €29 one time
Time: 15–25 min
Output: Pilot Purpose & Decision Statement