IdeaClarifyGuides
Honest, practical writing on turning an idea into something buildable — no growth-hacking filler.
- Standalone guide
ChatGPT vs a structured product pipeline: what actually changes
An honest comparison of asking a general-purpose chatbot for startup advice versus running your idea through a structured, sourced pipeline.
- Standalone guide
How to validate your startup idea (before you build anything)
A practical, honest checklist for testing whether your idea deserves a v1 — before you write a line of code.
- Guide + live report
Idea Clarifier
Turn your raw idea into a sharp, structured Idea Brief — free, in minutes.
SHAPE - Guide + live report
Product Audit
An honest 10-dimension audit of your existing product — what to keep, what to fix, and which documents to run next.
SHAPE - Guide + live report
Market Research
A sourced market research report: sizing, competitors, and an honest go/no-go verdict.
VALIDATE - Guide + live report
Competitor Teardown
A deep, feature-by-feature teardown of your closest competitors.
VALIDATE - Guide + live report
Strategy
A strategic plan: positioning, GTM approach, and a response to your named competitors.
VALIDATE - Guide + live report
Customer Interview Kit
Interview scripts, a recruiting plan, and a synthesis template to test your riskiest assumptions with real users.
VALIDATE - Guide + live report
Validation Experiments
Smoke tests, landing-page tests, and pre-sale experiments to prove real demand before you build.
VALIDATE - Guide + live report
Customer Simulation
Simulated customers walk through your product end to end — and tell you honestly where they'd sign up, balk, or leave.
VALIDATE - Guide + live report
Pilot Program Design
A structured pilot offer, success criteria, and a conversion plan for your first design partners.
VALIDATE - Guide + live report
Personas
Personas grounded in the real users you've actually talked to — not generic archetypes.
DEFINE - Guide + live report
PRD
A build-ready Product Requirements Document — user stories, acceptance criteria, and scope.
DEFINE - Guide + live report
UX Flow Document
A complete design blueprint: design system with exact values, page inventory, user flows, screen specs, and accessibility built in.
DEFINE - Guide + live report
Business Analysis
A strategy-to-product audit with real unit economics: completeness score, margin analysis, risks, and an honest alignment verdict.
DEFINE - Guide + live report
Pricing
A pricing recommendation with live-verified competitor benchmarks: tiers, regional pricing, projections, and validation instruments.
DEFINE - Guide + live report
Branding
Brand guidelines that open with a real naming verification gate — then foundation, voice, visual direction, and application rules.
DEFINE - Guide + live report
Architecture
A technical architecture plan matched to your team's stack.
DEFINE - Guide + live report
MVP Scope
A ruthless cut-line: what ships in v1, what waits for v2, and the reasoning behind every cut.
DEFINE - Guide + live report
Product Roadmap
A 2-4 quarter roadmap tied to your strategy, sequenced by risk and learning value.
DEFINE - Guide + live report
Metrics & KPI Framework
Your north-star metric, the KPI tree beneath it, and an analytics tracking plan.
DEFINE - Guide + live report
Sprint Plans
A sprint-by-sprint build plan your team (or AI coding tool) can execute directly.
BUILD - Guide + live report
Code Review Framework
A code review framework tailored to your stack and sprints — severity model, 11-category checklist, and a ready-to-use report template.
BUILD - Guide + live report
QA Framework
A test plan built from your actual user stories: test categories, edge-case catalogue, and a founder-runnable business test plan.
BUILD - Guide + live report
Security Framework
A product-specific security framework: 12 audit categories, per-sprint requirements, compliance checklist, and a pre-launch audit runbook.
BUILD - Guide + live report
Accessibility Framework
A WCAG-aligned accessibility and performance framework: per-screen requirements, performance budgets, and a founder-runnable audit guide.
BUILD - Guide + live report
Build Execution Kit
Your coding-agent operating kit — a customised CLAUDE.md, build protocol, and sprint recovery playbook.
BUILD - Guide + live report
OKRs & Goal Setting
Quarterly objectives and key results wired to your metrics framework — with an honest scoring cadence.
BUILD - Guide + live report
Hiring Plan
Your first hires: roles, sequencing, job descriptions, and compensation bands.
BUILD - Guide + live report
Marketing Plan
A 12-week launch marketing plan with live-verified channel benchmarks, budgets, and a week-by-week timeline.
LAUNCH - Guide + live report
Content Plan
A full launch content package: landing page copy, email sequences, social posts, blog posts, microcopy, and ad copy — in your voice.
LAUNCH - Guide + live report
Customer Service Playbook
A complete support playbook: FAQs, response templates, escalation tiers, and a knowledge-base structure sized to your real capacity.
LAUNCH - Guide + live report
Legal & Compliance
Lawyer-ready drafts: Privacy Policy, Terms of Service, cookie and data-deletion requirements — mapped to your real markets.
LAUNCH - Guide + live report
Launch Readiness
A sceptical final review of everything before launch — with a GO / CONDITIONAL GO / NO-GO verdict and a launch-day runbook.
LAUNCH - Guide + live report
Post-Launch Review
Your first 30/60/90 days, run properly: an honest review of real numbers plus the operating plan for what comes next.
LAUNCH - Guide + live report
VC Deck
An investor-ready pitch deck narrative — slide by slide, ask included, objections pre-answered.
LAUNCH - Guide + live report
Client Proposal
A persuasive, scoped client proposal — problem, solution, pricing, and terms, ready to send.
LAUNCH - Guide + live report
Financial Forecast
A 3-year financial forecast with unit economics, runway, and break-even — assumptions you can defend.
LAUNCH - Guide + live report
Growth Plan
Growth loops, channel bets, and a prioritized experiment backlog matched to your stage.
LAUNCH - Guide + live report
SEO Strategy
A keyword map, content clusters, and a technical SEO checklist for your product.
LAUNCH - Guide + live report
Launch Announcement Kit
Product Hunt, press, and social launch assets — written for your product, ready to publish.
LAUNCH - Guide + live report
Sales Playbook
Your ICP, outreach sequences, discovery scripts, and objection handling — grounded in your research.
LAUNCH - Guide + live report
Partnership Strategy
Partner categories worth pursuing, a target list, and the outreach plan to land them.
LAUNCH - Guide + live report
Retention & Onboarding Playbook
Activation milestones, lifecycle messaging, and churn-rescue plays for your first customers.
LAUNCH - Guide + live report
Fundraising Strategy
Round size, valuation logic, a target investor list, and a realistic process timeline.
LAUNCH - Guide + live report
Investor One-Pager
The single-page teaser investors actually read — sent before the deck ever goes out.
LAUNCH - Guide + live report
Due Diligence Pack
A data-room checklist and document inventory for the moment an investor says yes.
LAUNCH - Guide + live report
Investor Update Template
A monthly update format that keeps investors engaged — and actually helping.
LAUNCH - Guide + live report
Grant Applications
A shortlist of grants and subsidies your venture plausibly qualifies for, with application outlines.
LAUNCH